I am currently watching a travel documentary o TLC channel (in the Philippines, it may vary elsewhere) featuring Ian Wright, a guy I greatly admire as a travel journalist. I remember him on the Lonely Planet channel before they were bought out or whatever. However, his latest offer4ing, "Invite Mr. Wright" is sponsored by a major camera supplier who I will not gratify by naming here even though I use them and like their products. Whilst his previous programmes were interesting and fun, in this series he never seems to be in camera shot without hsving one of the sponsors products in his hand. I don't mind that so much but when several minutes of a programe are devoted to him lending cameras to children in a particular location and then having a photographic competition for them, I think a line has been crossed somewhere. It is now not so much "Invite Mr. Wright" as "Invite camera X" and Mr. Wright might give you some travel information as an aside. I realise these programmes are expensive to make but surely there must be some sort of regulation. At what point do you think sponsorship becomes too much?
I fully agree, a line has been crossed. I'm not sure where that line is, but it is more of an advertisement than anything. Granted, I've never been sponsored for anything lasting more than a day, so maybe I'm just jealous that I pay my own way. However I don't think I can cast too many stones because if the situation were reversed, I'd probably put up with a lot of things if someone else was paying the bill.
Usually in a situation like that both parties do have to agree about product placement and the use. Mr Wright or his agent have agreed to that part of the contract so even though it may be "over the top" it was a condition of their agreement. By the way Fergie, I would like to put a product placement on your guitar. Just make sure that you point it out a minimum of 5 times for every song you play. Are you ever going to leave the Philippines? I may get back to London again before you get back.
It sure works opposite on me. I feel that it offends my intelligence when they try and shove some product down my throat and it makes me stay a mile from the company. Same thing with pop up ads by the way.
Unfortunately, advertising is not going away any time soon. I'm not knowledgable enough about European sports or other sports outside the U.S., but advertising continues to creep more and more into the sports world which continues to pay for those high athletic salaries. I especially get a kick out of the sponsorship advertising for our NASCAR races here where almost every square inch of the race car and driver's clothing is covered with sponsors brand names.
You should see a lot of the football jersey's for the teams down here, there are patches and logos everywhere too.
Good thing about watching football (real football) is that the only commercial breaks are during half time. And i dont think you see that many commercials on the shirts because they make a lot more money selling shirts than they do from ads on the shirts, but people will only buy them if they have a good design. Arsenal is a good excample of a club that sells a hell of a lot of shirts even if they hardly ever win any trophies, cause their shirt has always had a real good design.
Yep, that sounds more like a camera commercial than a travel show. What I don't like is in shows like "Justified" and "Dexter" (two shows that I love), how when they drink beer from a bottle, it's always perfectly positioned to show the whole label to the camera. Granted, I think drinking Budweiser or Corona adds some realism to the show (even though it is a placement), it's just when they *blantantly* point the label that I become irritated. I mean, who always drinks a beer with the label facing *outwards* while making sure none of their fingers cover the logo? >:(
It's not going away so we have to either deal with it, ignore it or shut it out entirely. I think a number of us here on VT are not followers which makes discussions here very thought provoking. If I were to venture a guess I would say that we aren't really swayed by commercial advertising for the most part. Advertisers don't really like us, but then their appeal is to the other 90% who can be swayed with advertising thrusts. Sounds like another forum thread.
"It's not going away.." -- Things will be different after the revolution, Rich. ;-)
I don't let commercial interests bother me too much. I tend to filter them away. Were it not for the commercial aspect, I doubt I would have the luxury of enjoying the media of which I am engaged, be it TV, movies, radio, the net, or magazines. Or it may be at a higher cost. I suppose if the show becomes more of an infomercial, then it is time to change the channel.
I'll leave the revolutions to the younger generation Ed. LOL
Rich, I am sure the lawyers had it all worked out beforehand and I suppose if it was my livlihood I would be tempted as well, the guy has to make a living some way and it is a major company but I just feel his journalistic integrity has been compromised slightly. As for product placement on my guitar, look closely at my profile pic, you are too late. You will find a transfer on there for a famous brand of cigarette rolling papers and I can assure you, I have no idea how it got there! I woke up after a particularly "lively" musicians party at a friends house one morning and it was there although nobody would admit to putting it on the guitar. Rather than risking the varnish removing it, I just left it as it is just my backup instrument anyway (my main guitar is devoid of such things). The rather risque motto of "Roll me, lick me, suck me" does rather appeal and leads to no end of interesting conversations at gigs. What product did you have in mind, incidentally? As for the Philippines, much as I love it here, I am definitely flying back in early July, I have things I have to do in UK in the summer but anytime you are back in London definitely look me up. Claus, I would agree with you entirely but I am already a big fan of this company's products so it is hard to change just because of it's unethical advertising product. Seems a bit like cutting off my nose to spite my face. As always, a good discussion folks, thanks for that.
What product did you have in mind, incidentally? Ahh, so you are tempted!! LOL
It is no secret I am a musical w***e as anyone who has seen me play will attest. I'll put neaqr enough anything on my guitar ot T-shirt as long as the price is right!